Heuresis

"I’m often on my Blackberry worried about three things I have to do the next day, [but] I never feel more in the present than when I’m scared in a horror film… And I think that is a very addictive feeling."

Jason Zinoman, author of Shock Value: How a Few Eccentric Outsiders Gave Us Nightmares, Conquered Hollywood and Invented Modern Horror, in an interview with NPR’s All Things Considered, discussing the enduring appeal of frightening movies. Source: “Modern Horror Defined By Edgy Realism Of The 1970s,” All Things Considered (October 8, 2011).